Tag Archives: marketing
Rob Delaney’s Progressive Commercial
By posting this I’m falling for Progressive’s trick, but it’s Rob Delaney.
Slutty Ads Work
From an anonymous GoDaddy employee on Reddit answering questions about GoDaddy and SOPA. You wonder why GoDaddy uses slutty comercials? The answer is that they WORK. They perform several times better than non slutty ones. Its kind of a thing … Continue reading
The Empire Wants A Rebrand
Startup marketing firm? Make a mockup for the Empire from Star Wars. They want a rebrand that isn’t so…evil looking. Will go viral.— Dan (@subtonic12) December 27, 2011 If I were starting a new marketing and design firm from scratch … Continue reading
How To Delete A Google Plus Brand Page
I don’t think I’ve seen a tutorial for something like deleting a profile come up so quickly after the feature has been enabled. How To Delete A Google Plus Brand Page
Google+ For Business
Remember when all you needed for an online presence was a website? Get closer to your customers with Google+ Edit: Anyone else wondering of the potential for Google to downgrade your company’s website in search results in order to prop … Continue reading
What’s a Like worth?
Dippin’ Dots, a quirky ice cream product, is one of the world’s top 50 product brands on Facebook. Ranked at #40, with over 4.5 million fans, it ranks higher than mega-brands like Gatorade, Domino’s Pizza, Nike Basketball, Snickers and Barbie. … Continue reading
“On Campus, It’s One Big Commercial” by Natasha Singer
Natasha Singer writes for the New York Times about the pervasiveness of marketing and brand ambassadors on college campuses. One student working for HP on a college campus and promoting HP products to her friends: “I can tell they believe … Continue reading
“Tribute” Ads
Breaking Copy on Budweiser’s 9/11 tribute advertisement: I’m not alone in finding this ad distasteful. Like other 9/11 anniversary spots, this one was harshly panned by commenters on Ad Age on Adweek. (“Budweiser should be ashamed,” was a typical response.) … Continue reading
“Clicking Toward Oblivion”
Online advertising is almost worthless. Just when you thought banner ads couldn’t get any less effective, oops, click-through rates dropped another 10% last year. Clicking toward oblivion