How Men and Women Use Social Media Differently

“Women on Facebook participate in 62% of the sharing and have 8% more friends than men. Despite this, 8 in 10 women say their Facebook friends annoy them.”

What’s that saying? Something like “Men socialize by insulting each other but they really don’t mean it. Women socialize by complimenting each other, they don’t mean it either.”

Best LinkedIn Advice I’ve Ever Read

Jeffrey Gitomer on using LinkedIn:

Asking for a recommendation or endorsement is BAD. If you’re asking your connections for a recommendation: DON’T. It is perhaps the dumbest, rudest thing on LinkedIn. Think about it, you’re asking people to “please stop what you’re doing and tell me about ME.” Two words: GO AWAY. If you have to ask, it’s probably because you don’t deserve. Think about that.

Nice butt now say something nice about my butt.

All LinkedIn with Nowhere to Go

On LinkedIn and the uselessness of thought leadership.

This frenetic networking-by-vague-association has bred a mordant skepticism among some users of the site. Scott Monty, head of social media for the Ford Motor Company, includes a disclaimer in the first line of his LinkedIn bio that, in any other context, would be a hilarious redundancy: “Note: I make connections only with people whom I have met.” It’s an Escher staircase masquerading as a career ladder.

Thus, http://www.nicebuttnowsaysomethingniceaboutmybutt.com. If we all buy into the delusion that we all have nice butts, like some multilevel marketing scheme, maybe we’ll meet the right person and something good will magically happen…somehow over all the noise they heard there were nice butts to be found.

“LinkedIn Is Killing It”

Besides LinkedIn being scummy, and losing your data to hackers, the biggest problem I have with it is that everybody on it is complicit in misleading everyone else. The recommendations and network connections are inflated because everyone is in it for their own personal interests – the entire site has a “I’ll scratch your back if you scratch mine” vibe. There’s little honesty there.

So I guess I’m not surprised that the stock price is up.

Microsoft Determined To Make Your Head Explode With Outlook Social Connector

What a horrible fucking idea.

Our vision for Outlook (and the OSC) is to provide a communications hub that is vital to both professional and personal communications; by integrating with both Facebook and MySpace, Outlook 2010 enables you to connect not only to co-workers and colleagues, but with all of your friends and family within your Outlook Inbox.

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You can view friends’ activities, photos, and status updates within Outlook — as well as grow your network by adding friends from the same view. Both Facebook for Outlook and MySpace for Outlook will be available later this year as our official release of Office 2010 approaches.

If you use Outlook I can’t imagine why you’d want to invite MORE mini-bites of non-actionable data into your work life. You probably have enough already. Between this and all your worlds colliding (family and friends and work colleagues and DOGS AND CATS LIVING TOGETHER MASS HYSTERIA!!!) it seems like this is a recipe for information overload and disaster.

Really, how does “Did you see Kobe’s game the other night?” help you finish that sales report, or work on your marketing strategy, or improve the way your company does business?

There’s a difference between keeping in touch with people and inviting constant distraction into your life. This is the latter. It seems to me that Outlook Social Connector has little do to with helping you accomplish things that make you valuable to any employer…which is what Office should be all about. This is about boosting LinkedIn memberships.

Related: You know what my favorite is in Entourage? Work offline.