“How NBC’s The Voice Sold 20 Million Songs Without a Single Star”

I’ve never watched this show, and that’s why I don’t get the current music culture.

…The Voice isn’t actually designed to discover a new pop star. The show, which pulls in close to 14 million viewers each week and is currently the most watched reality-TV program, works best as a vehicle for the judges’ careers.

…Maybe that’s why shows like Idol and The Voice do so well: People feel like they’re discovering new artists even though they’re listening to the same old tunes.