Food writers Jane Black and Brent Cunningham went to Huntington Alabama, the town where Jamie Oliver went to film his food-reality show and tried to change the lunch program and get people to eat better food. This feature, Servings of Small Change, discusses some of the things they faced while embedded in town and working on their book.
You’re sitting with people, and they’re really poor, and their lives, because they are poor, are very chaotic. Somebody’s brother is in jail, somebody is on drugs, somebody is working the night shift at the gas station, the kid has ADHD. And you’re sitting there going, “Have you thought about whole grains?” It sounds, to them, like somebody saying, “Oh, my private jet broke down.”
There’s always been an element of food snobbery mixed in with what should be about health. This discussion of food has been drifting from nutrition and towards supporting local farmers and artisinal crafts that charge a premium. Foodies have been unable to talk about this stuff without appearing self-righteous.