My gripe with the term “organic” is that in the minds of many, probably most, it equates with good. Sugar is bad, but organic pure cane sugar is okay because it is, well, organic. It doesn’t matter that plain old sugar is also pure cane sugar – it’s not organic.
So people will pay more to kill themselves with organic pure cane sugar than they will to do the deed with ordinary pure cane sugar. If something is bad for you, it’s bad for you whether it’s organic or not. And therein lies the problem.