Rdio Playlist Promotion

I’ve seen two examples of Rdio being used to help promote albums. Both Gui Boratto and Plaid curated Rdio playlists in the past month to coincide with their new albums, III and Scintilli. XLR8R has excellent music podcasts, so applying that idea to the streaming music services seems like a natural move.

The odd thing is that neither of those albums are currently available on Rdio.