“This list is a pure hotness list,” Shannon Connolly, Vice President of Digital Music Strategy at MTV said in an interview with Wired.com. “We are intentionally presenting artists to the user that are high-ranking in velocity.”
I’m not sure I know what that means.
Velocity, in this case, means buzz — measured daily by incorporating feeds from Twitter, Facebook, and news sites from around the web. MTV is using technology developed by a company called The Echo Nest to determine the most buzz-worthy songs and artists on any given day.
Oh, ok. Like what The Hype Machine kinda already does.